TAC Graphics
The Architects Collaborative Inc.
Cambridge, Massachusetts
Architectural Signage, Murals, and Banners
Project Description
For an array of banners in the shopping area of a TAC-designed mixed use complex in Kuwait City, the Designer created three formal schemes that draw upon the iconography of goods sold in the mall: electronics, jewelry, and oriental carpets. By juxtaposing the three compositions in rhythmic orders and varying the colors within two basic palettes, the banners modulate the skylit spaces and enhance the shopping experience.